Case study: Top Car Service, body shop website

Top Car Service - Professional Auto Body Shop Website

Project Summary

Project Information

Client: Top Car Service — Funo di Argelato (BO)

Industry: Auto body shop and car repairs

Type: Complete website with CMS, car catalogue and reserved area

Technologies: PHP, MySQL, PDO, JavaScript, Bootstrap

Status: Online and operational

Website developed from scratch for Top Car Service (formerly Serfil body shop), specializing in car repair and painting in Funo di Argelato. Twelve services each have a dedicated page with text, photos and structured data, while the Media section collects photos and videos of real jobs.

The site also includes a used car catalogue with search by make, model, fuel, gearbox, price, year and mileage, Google reviews updated automatically and a reserved area for the owner. Services, pages, galleries, vehicles, banners and customer enquiries are all managed from the panel.

12 services

Body shop specializations

Gallery

Before/after work cases

Local SEO

Funo / Bologna / province

CMS

Independent content management

Visit the website

How the system works

Body shop website with work gallery and service management

Every job becomes a documented work case

The Media section collects real jobs organized by type — bumper repair, wheels, headlights, hail damage, roof replacement, body painting. Each case with lightbox gallery of up to 9 photos documenting the process from start to finish.

What visitors see (Frontend)

12 services with dedicated pages

Page for each specialization: panel work, body painting, bumpers, headlights, windscreens, hail damage, air conditioning, alloy wheels, window tinting, scrapping, claims and roadside assistance — each with text, photos and structured data for search engines.

Media: documented work cases

Section with real jobs organized by type: bumpers, wheels, headlights, hail damage, roof replacement, body work — each with before/after lightbox gallery.

About us with workshop gallery

Complete company presentation: history, specializations, additional services (courtesy car, 24h roadside assistance, insurance claim management) and facility gallery.

Always visible contacts

Sidebar with phone, mobile, address and hours visible on every page. "Call now" button for direct mobile contact with a single tap.

Optimized local SEO

Ranking for local searches: "body shop Funo", "car repair Bologna", "car painting Argelato" and each individual service.

Responsive design

Optimized for mobile — work gallery, services and contacts perfectly usable from smartphones and tablets.

Used car catalogue

A showcase of the cars for sale with search by make, model, fuel, gearbox, price, year and mileage. Every vehicle has its own page, photos and enquiry form.

Automatic Google reviews

Real customer ratings come straight from Google and update on their own. Average score and review count always visible on the homepage.

Reserved area

Private access for the owner straight from the site menu, with no address to remember. From there he enters the content management panel.

What the team uses (Admin panel)

Dashboard with statistics

Control panel with site visits chart, contact request count and overview of published content.

Service management

Add, edit and reorder services with Up/Down buttons. Each service with SEO title, description, cover image and dedicated photo gallery.

Media and work management

Upload work cases with photo gallery per job. Each case with title, category and up to 9+ photos viewable in lightbox on the frontend.

Page CMS with visual editor

WYSIWYG editor for every page (Home, About, Services, Media, Contacts) with editable SEO title and text formatting without touching the code.

Work videos

Video section with YouTube/Vimeo links to showcase the work process. The owner adds and manages videos from admin.

News and promotions

News area to communicate updates, seasonal offers and promotions. Content publishing and scheduling directly from the admin panel.

Vehicle management

Adding and editing the cars for sale with photos, price, technical data and publication status. Listings appear in the site catalogue immediately.

Promotional banners

Banners managed from the panel to announce seasonal offers and services, with publication period and position on the site.

Enquiries and customers

Every enquiry from the site in one list: contact form, vehicle enquiries and comments. With a customer database and processing status.

Project results

Online image matching the quality of work

A website that does what a body shop needs online: showcase completed work, present services and generate quote requests from the local area.

Documented work cases

Media section with real jobs and photo galleries demonstrating the quality of work

12 specializations

Each service with dedicated page: panel work, body painting, bumpers, headlights, windscreens, hail damage, air conditioning, alloy wheels, window tinting, scrapping, claims and roadside assistance

Local visibility

SEO optimized for searches like "body shop Funo", "car repair Bologna" and province

Complete autonomy

The owner manages services, photos and content from admin without technical assistance

"The old website didn't represent us — customers saw a generic page and couldn't understand the quality of our work. Now with the before/after gallery they immediately see what we can do. Quote requests from the site have increased, and we can update the work photos ourselves every time we finish an important job."

Top Car Service

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